Irrespective of the recent performance of Datsun, Nissan is ready to put more resources behind it.
Nissan is targeting annual domestic sales and exports of 100,000 units each by financial year 2026-27.
Two Japanese auto giants, Honda and Nissan, are moving towards a potential merger, but it remains unclear how their Indian operations will be immediately impacted.
Japanese auto major Nissan on Wednesday said it is discontinuing Datsun brand in India, nine years after the company kicked off the marque's global relaunch in the country. Having failed in its ambitious global relaunch of Datsun, Nissan had in 2020 discontinued the brand in Russia and Indonesia, the other two countries along with South Africa and India which were marked as key markets targeting the entry level car segment. Confirming the move to discontinue the Datsun brand, Nissan India in a statement said, "Production of Datsun redi-GO has ceased at the Chennai plant (Renault Nissan Automotive India Private Ltd). "Sales of the model still continue (till the stock lasts)."
France-based automobile manufacturer Renault and Japan-headquartered Nissan on Monday committed investments of $600 million (around Rs 5,300 crore) in the country 15 years after foraying into the Tamil Nadu automobile industry. The fresh round of investments would witness roll out of six new models between the two companies including -- two electric vehicles -- representing the two global brands, Nissan Global chief operating officer and Member, Alliance Board Ashwani Gupta said in Chennai.
Nissan's executive vice-president and CEO Carlos Ghosn's key man for his new strategy in emerging markets, Andy Palmer, tells Business Standard how the Tata Nano's experience made his company steer away from the $2,500 car. He also speaks about how Nissan's association with Bajaj Auto to develop a small car failed, making his company place its bets on the Datsun brand to grow its market share 10-fold over the next three years.
The company has a joint manufacturing facility at Oragadam set up with an investment of Rs 4,500 crore (Rs 45 billion).
The top six auto brands are: Maruti Suzuki, Hyundai, Tata Motors, Toyota, Kia and Mahindra & Mahindra.
Osaka, 20, shot to international fame on Saturday when she defeated 36-year-old American Serena Williams at Flushing Meadows to become the first Japanese player to claim a Grand Slam singles crown.
The hatchback model is christened as K2 and will take inspiration from Micra.
Apply for the Nissan student brand manager programme; win scholarships to study in India and abroad and more. Read on for details
As the company gears up for selling its made-in-India car Micra by July this year, the auto major has started an initiative to tap B-school students from Delhi, Bangalore, Chennai and Mumbai for brand promotion activities.
Uber, Puma, Nissan, Britannia have already lined up for the upcoming parade of cricketing nations, looking to align with the game and its legion of fans
The company's Datsun Go and Go+ ply in the same category.
The automaker said that production at the Renault Nissan Alliance Plant, where Nissan, Renault and Datsun brands are manufactured, had gone up by 15 per cent and was expected to increase further on the back of increasing export orders.
Japanese auto major Nissan has roped in Bollywood actor John Abraham as brand ambassador for its standout models to be launched in India including sportscar GT-R and Hybrid SUV X-Trail.
Datsun vehicles will start sales in India, Indonesia, Russia and South Africa from 2014.
CEO Carlos Ghosn hopes the Go, which has been primed for the middle class, will help Nissan achieve the goal of capturing 10 per cent of the Indian market by 2016.
It's got the looks, it's got the features, but the Magnite's success will depend on its pricing, says Rajesh Karkera.
Japanese auto major Nissan unveiled its compact car redi-GO under the Datsun brand that will hit markets in June.
Affluent Indian automobile buyers may get another brand to choose from. Nissan, Japan's third largest carmaker, is looking at the possibility of launching Infiniti, a luxury brand owned by it, in India. Known for its luxurious features and power-packed driving characteristics, Infiniti is a premium brand which competes with benchmark ones globally such as Mercedes, BMW, Porsche, Audi and Accura.
The Japanese car maker, however, has quite a distance to cover before breaking into the top-five in any of its segments.
Nissan had relaunched the Datsun brand, its third global brand, along side Nissan and Infiniti, in March 2012.
Nissan Motor India on Friday launched compact multipurpose vehicle Datsun Go+ in New Delhi, with prices starting at Rs 3.79 lakh (ex-showroom Delhi).
In the past six months, Nissan sold around 200 Evalias only
Carmakers usually come up with such year-end announcements.
This new model will go on sale first in China in January 2011.
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The compact segment makes up for nearly 25 per cent of car sales in India.
The company, which launched its multi-utility vehicle Evalia priced between Rs 849,000 and Rs 9,99,000 (ex-showroom Delhi), also said it will look to expand production capacity either through new plants or the existing plant.
The car will be available from early next year.
The entry-level car, under the popular Datsun brand, is aimed at tapping the first-time car buyers.
Say hello to these young winners of the Nissan Student Brand Manager 2011 from across the country
After months of delays following differences Bajaj Auto, Renault and Nissan on Tuesday signed an agreement formalizing roll-out plans for 2012 - a year behind schedule.
The alliance will extend an existing partnership between the two.
Tata Motors' Nano may be struggling to survive, but Renault Nissan alliance Chairman and chief executive officer Carlos Ghosn is glad the group followed the lead of "visionary" Ratan Tata's dream project
Retail rates of the fuel will now reflect international movement in oil prices.
Nissan's Xtronic CVT Technology will now be available in a more acessible XL variant.
Indian passenger vehicles market registered record wholesales of 43 lakh units in 2024, with companies like market leader Maruti Suzuki, Hyundai, Tata Motors, Toyota Kirloskar Motor, and Kia posting their best-ever annual domestic sales. The continued growth of SUVs, along with rural markets playing a key role in driving up car sales, helped the industry better the previous best of nearly 41.1 lakh units posted in 2023.
The alliance has already pushed back the launch deadline twice over the last three years.
'More than one brand in a showroom is too risky because customer loyalty in this market is low. Most people don't drive different cars made by the same manufacturer for a lifetime, they experiment.'
